Park'd is a mobile app designed to allow users to either rent/rent out parking spots. What started as a small project for my User Experience class, I wanted to further develop this idea into a more, robust concept for a possible serviceable app.
The objective of this mobile app is to allow users to rent/rent out parking spaces. Similar to the business model of Air BnB, but with parking spaces instead of homes. I wanted focus on the process of searching through the available spots and reserving/purchasing a parking spot.
With this wireframe iteration, I wanted to focus on how the product and checkout pages looked. I wanted the user to clearly see the price listed for each parking space, and I wanted the user input fields to be very apparent once they start to checkout the space they want to reserve.
For the high-fidelity wireframe, I took inspiration from similar apps and decided to use a calendar for reserving dates. I also chose to make the purchase confirmation an overlay as opposed to redirecting the user to another window.
This is the branding guide I established for this app. I created both the logo and the icons, as well as establishing the typefaces and colors that I used.
I chose this shade of blue as my primary color because I wanted Park'd to visual show that this platform is trustworthy, competent, and loyal to its users. Seeing that this e-commerce site relies on its users and customers for the products and services it offers, it is important that they feel a sense of trust and reliability with this mobile app.